VALUES

Aim for balance: The brain and body are a team, listen to both.

Stay customer obsessed: People remember how you make them feel, brighten up their day.

Go all-in: Excellence, accountability, and optimism are chosen every day, in big and small ways.

Always serve joy: Positivity is contagious and should be shared generously.

Envision better: Innovations that help the planet and improve lives are worth pursuing.

VISION

The future is overflowing with joy. The harmony our menu offers is mirrored by our community. Smiles are never scarce and there are no strangers, only future friends. Our guests always leave feeling more nourished than when they came in.

We innovate around industry norms and uplift our team members. Alfalfa stays ahead of the curve and guests can tell in every forkful, bite, and sip they take. People are happy because our first priority is how they feel.

Nutrition goes beyond a plate of high quality food. Our regulars indulge in their health when they bring in friends for breakfast, take a lunch break to energize their day, or chat with someone new over dinner and donuts. They aim for balance and feel bliss about what they eat, who they’re around, and where they are - in our spaces and in their lives.

We’re more than a concept, we’re a community.

And it all starts with a salad.